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      Buying sustainable clothing is an excellent first step in reducing our carbon footprint. The second step would be to make our clothes last longer so that we don’t have to throw them away. More than half of our discarded clothes end up in a landfill or in the incinerator and we find this is unacceptable. There are also many opportunities to reduce our water consumption. A few minor changes to your laundry routine can go a long way.


      These tips and tricks make all the difference.

      Think before you wash

      • DIRT: Wash small spots and stains by hand instead of immediately putting them in your machine.
      • ODOURS: Air your clothes on a hanger in a well-ventilated place or outside before instead of washing them
      • WOOL: Wool cleans itself thanks to a natural coating around the fibers. Wash minor stains by hand and use a sweater stone to remove pilling.
      • DENIM: Denim only needs to be washed a few times a year. Spot cleaning and airing will usually do the trick.

      Washing responsibly

      • Wash your clothes inside out to preserve prints and colors
      • Only wash full loads
      • Use low temperatures, low spin cycles and easy-care programs (like a wool program)
      • Use eco-labelled washing detergents to reduce water pollution by harmful chemicals
      • Use a laundry bag when washing delicate or synthetic materials, this protects the clothes and prevents them from releasing harmful microfibres into our water systems
      • Hang your clothes to dry, only tumble dry when absolutely necessary and only full loads
      • Dry knitted pieces on a flat surface to help keep their shape. Once dry, it is better to fold them than to hang them to keep their shape.
      • Iron or steam only when absolutely necessary

      Repair vs Replace

      • This one is obvious but please always try to repair your clothes before replacing them.

      Dry Cleaning

      • Only dry clean when absolutely necessary and try to choose businesses that use eco-friendly methods. This good for our environment but is also better for your garments.

      Share The Love

      • Pass on your unwanted clothes, don’t just throw them away. Give them to a friend or family member, sell them or help a local charity and make someone happy.
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